Overview of MLM


Think back to a short time ago when we did not have microwave ovens, home computers, fax machines, mobile phones, VCR's or CD players. We have them now. When they were first introduced, everyone needed them, although nobody knew that then. The introduction of these products will be applied more and more through the network marketing concept. It takes time and money to introduce products. They become successful through "word of mouth." You become the shelf and the advertising.

You and your organization are all doing a little. A lot like loaves of bread. Very well distributed-a little bit in each store. In many ways, traditional methods are no different, just misunderstood. How would you like to have been the first person to start distributing bread? Now, in Network Marketing, you will be the builder of the Network, collecting organizational overrides forever. Do you want to start distributing now, or when everyone has it? You are a modern day pioneer.

Many companies are privately held with no need to be publicly owned. After all, their growth is built with self-generated cash flow. Many are giants, listed on the NYSE and other exchanges. Their founders can be seen on the Forbes 400 list of the richest people in the U.S.

Network Marketing is a business of change. Not only for yourself, but for the way products are moved into the marketplace. The people who see this first, will be the first to prosper. Like any trend, those who get in early, win. For example, Bill Gates, co-founder of Microsoft, the software developer. He saw software, not hardware, as the route to go in the soon to explode personal computer field.

Franchising was a misunderstood concept in the 1960's. The masses did not understand it. Today, 600 billion dollars in sales move through franchise outlets. Almost one-third of retail sales.

Well known companies, such as Reebok, The limited, Home Depot, and Federal Express all started from ground zero. While experts were laughing at them, those who were clever enough to invest in them saw returns of many tens of fold.

With home based business growing to 20% by the early 1990's, and predications of a growth rate of 30% annually, those who understand Network Marketing first, and get in before the industry becomes mature stand to become mighty wealthy. Network Marketing allows the individual the freedom to manage a business in a way he or she chooses. There is no purchase price, no franchise fee, no employees, no leases, and hardly any start up costs. There is no guarantee, but it sure does have an amazing record!

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